Eric Smith

Senior Creative Director

An educator through and through, Eric is a master at finding the deep meaning behind the details and revealing it in surprising ways.

Eric’s 10 years of teaching literature and writing show up in the kinds of questions he asks and his approach to storytelling that strikes a chord. He’s led creative teams in developing video concepts, executive presentations, website overhauls and all forms of messaging. Across the board, Eric builds artful narratives packed with meaning.

Outside the office, you’ll find him listening to music, writing songs and shredding it on his guitar. He’s written and recorded over 350 songs, and on occasion he performs them live, on stage. Whether he’s composing and arranging a song or a story, Eric geeks out on the process of transforming the spark of an idea into something big.


  • PhD, English, University of California, Davis
  • MA and BA, English, University of Oregon


  • Phi Beta Kappa member
  • Award-winning teacher at the University of California, Davis
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